LightInTheBox.com is a China-based global online retailer that has been a worldwide business leader in selling blue-ribbon consumer goods since 2006. The Hot Categories of Lightinthebox include: wedding dresses, evening dresses, Wedding Dresses 2012, cheap bridesmaid dress, cocktail dresses, womens dresses, Mother of the bride dresses.
In one of my previous post Lightinthebox Review, I’ve talked about the major pros of the online store Light In The Box. To be impartial, I think it a necessity to reveal what I know about the cons of the company.
Like all other Chinese international online shops, Light In The Box has a number of unfavorable reviews and ratings at Google or other search engines. To better finish my job of summarizing the major shortcomings of Lightinthebox.com, I read dozens of pages of search results for topics like “Lightinthebox complaints”, “Lightinthebox scam”, “Lightinthebox negative reviews” and “Lightinthebox bad reviews”. It is time-consuming but I find it totally worth my effort as now I can share with my readers something more valuable.
Based on my research, claims about Lightinthebox scam mainly point to fields of customer service, product quality and return & exchange policies. I completely understand that when people encounter an unpleasant shopping experience with Light In The Box, they feel it an urge to find a way to vent and posting bad reviews on the web is definitely an easy way. Anyway, some customers choose to spread the negative words about Light In The Box simply because they want to warn others not to trade with the shop. Also, by doing so some others hope their opinions will come to the attention of someone who works in Light In The Box to provide a better solution to their problems than responding by nothing but “Sorry for the trouble.”
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Speaking of China-based online shops that serve international customers, Light In The Box is always mentioned along with other famous Chinese e-commerce websites like Aliexpress, Dinodirect, DHgate or Dealextreme.
Created in 2006, Light In The Box has been growing in company size, product line as well as global reputation. The online shop itself is a seller, offering various products to people throughout the world – they reach almost every corner of the world where human beings exist. However, like the majority of online shopping websites similar to Lightinthebox.com, in practice the company has a wide network of manufacturers who produce and supply the products for Light In The Box under cooperation agreements signed between two sides. As a result, though Light In The Box conducts strict quality standards to select and verify their cooperative suppliers, quality of various products may vary slightly, or in some cases, quite significantly.